Mission & Vision Essay

Statement is a brief description of the higher goals of an organization. Its purpose is to improve the cohesion and coherence of an organization.Examples1) Wal-Mart Stores To help great deal save money so they can live better.2) Metro To bring together muckle and products in all corners of the globe.3) Tesco To create value for our customers to earn their lifetime loyalty.4) Gazprom To ensure an efficient and balanced gas supply to consumers in the Russian Federation and honest l its long-term contracts on gas export at a high level of reliability.5) EDF To bring sustainable energy solutions home to everyone.6) Daimler To produce cars and trucks that people will want to buy, will enjoy driving and will want to buy again.7) Honda To seek technology that helps realize true peace and hapiness on earth.8) Google To deck up the worlds information and make it universally accessible and useful.VisionA Vision Statement outlines what the organization wants to be, or how it wants the world in which it operates to be. It concentrates on the future.Examples1. Wal-Mart Stores To become the worldwide leader in retailing.2. Metro To innovate through cooperation.3. Sony To have the world look to Sony for comprehensive entertainment.4. Samsung To lead the digital convergence movement.5. BMW To be the most successful premium manufacturer in the industry.6. IBM To be first-and-foremost on any new enterprise data centre migration shortlist.7. Deutsche Post To remain extend Post fur Deutschland as well as the logistics company for the world.8. Starbucks To inspire and nurture the human spirit one person, one cup, and one neighborhood at a time.9. Nike To bring inspiration and innovation to every athlete in the world. If you have a body, you are an athlete.